{"id":4081,"date":"2021-09-05T04:30:38","date_gmt":"2021-09-05T09:30:38","guid":{"rendered":"https:\/\/top1.fm\/DailySalesTips\/?p=4081"},"modified":"2021-09-03T00:11:32","modified_gmt":"2021-09-03T05:11:32","slug":"sales-tip-960-partners-in-the-extended-sales-team-james-craig","status":"publish","type":"post","link":"https:\/\/top1.fm\/DailySalesTips\/sales-tip-960-partners-in-the-extended-sales-team-james-craig\/","title":{"rendered":"Sales Tip 960: Partners In The Extended Sales Team – James Craig"},"content":{"rendered":"

\"\"“Partners take more work but can create exponentially more dividends from a sales results perspective.” – James Craig in today’s Tip 960<\/p>\n

Do you have a trusted partner?<\/strong><\/p>\n

Join the conversation below<\/a> and learn more about James!<\/p>\n

Teams Win Championships Book<\/a>
\nTeams Win Championships on LinkedIn<\/a>
\nJames Craig on LinkedIn<\/a>
\nRimot<\/a><\/p>\n

Have feedback? Want to share a sales tip? Call or text the Sales Success Hotline: 512-777-1442<\/strong> or Email: scott@top1.fm<\/strong><\/p>\n

Transcript<\/h3>\n

Scott Ingram: You\u2019re listening to the Daily Sales Tips podcast and I\u2019m your host, Scott Ingram. Today\u2019s tip comes from James Craig. James is a founder of various entrepreneurial ventures with his current company, focused on monitoring and control of complex systems with solutions in communications and health onboard ships. James is a former Canadian Navy engineering officer who has been working in the IT sector but loves to play hard on the water and in the snow. He lives in Canada but gets to travel the world. Here he is:<\/p>\n

James Craig: Hey podcast listeners. Another Daily Sales Tip. Partners for Your Extended Sales Team. Regardless of the stage or type of company you’re in, partners can help to accelerate your sales efforts if managed properly, to become part of your extended sales team. Too often we think of partners is simply a means to an end where they have a customer base and you have a potential solution. But what if you can figure out where one plus one equals three or even ten? These partnerships can potentially drive your sales much more than your own sales team. If you can position your product or service as a strategic initiative for the partner. It certainly is more work initially as you might be actually selling to more than one level or group within the partner organization. But once you become a trusted partner, you now have an extended sales team that might reach into other geographical areas, business segments and list goes on. So don’t think direct is the only means to success. Partners take more work but can create exponentially more dividends from a sales results perspective.<\/p>\n

Scott Ingram: To connect with James and for a link to get your copy of the Teams Win Championships Book<\/a> that he co-authored, just click over to DailySales.Tips\/960<\/a><\/p>\n

Once you\u2019ve done that. Be sure to come back tomorrow for another great sales tip. Thanks for listening!<\/p>\n","protected":false},"excerpt":{"rendered":"

“Partners take more work but can create exponentially more dividends from a sales results perspective.” – James Craig in today’s Tip 960 Do you have a trusted partner? Join the conversation below and learn more about James! Teams Win Championships Book Teams Win Championships on LinkedIn James Craig on LinkedIn Rimot Have feedback? Want to…<\/p>\n","protected":false},"author":2,"featured_media":4232,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"content-sidebar","footnotes":""},"categories":[40],"tags":[],"class_list":{"0":"post-4081","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-daily-sales-tips","8":"entry"},"yoast_head":"\nSales Tip 960: Partners In The Extended Sales Team - James Craig - Daily Sales Tips<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/top1.fm\/DailySalesTips\/sales-tip-960-partners-in-the-extended-sales-team-james-craig\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sales Tip 960: Partners In The Extended Sales Team - James Craig - Daily Sales Tips\" \/>\n<meta property=\"og:description\" content=\"“Partners take more work but can create exponentially more dividends from a sales results perspective.” – James Craig in today’s Tip 960 Do you have a trusted partner? 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