{"id":4134,"date":"2021-08-21T04:30:50","date_gmt":"2021-08-21T09:30:50","guid":{"rendered":"https:\/\/top1.fm\/DailySalesTips\/?p=4134"},"modified":"2021-08-19T23:07:44","modified_gmt":"2021-08-20T04:07:44","slug":"sales-tip-945-a-unique-value-proposition-and-killer-introduction-peter-strohkorb","status":"publish","type":"post","link":"https:\/\/top1.fm\/DailySalesTips\/sales-tip-945-a-unique-value-proposition-and-killer-introduction-peter-strohkorb\/","title":{"rendered":"Sales Tip 945: A Unique Value Proposition and Killer Introduction &#8211; Peter Strohkorb"},"content":{"rendered":"<p><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/top1.fm\/DailySalesTips\/wp-content\/uploads\/sites\/4\/2021\/05\/PS-Peter-Strohkorb-close-portrait-shot-lores-1.jpg?resize=150%2C150&#038;ssl=1\" alt=\"\" width=\"150\" height=\"150\" class=\"alignright size-thumbnail wp-image-4291\" srcset=\"https:\/\/i0.wp.com\/top1.fm\/DailySalesTips\/wp-content\/uploads\/sites\/4\/2021\/05\/PS-Peter-Strohkorb-close-portrait-shot-lores-1.jpg?resize=150%2C150&amp;ssl=1 150w, https:\/\/i0.wp.com\/top1.fm\/DailySalesTips\/wp-content\/uploads\/sites\/4\/2021\/05\/PS-Peter-Strohkorb-close-portrait-shot-lores-1.jpg?resize=100%2C100&amp;ssl=1 100w, https:\/\/i0.wp.com\/top1.fm\/DailySalesTips\/wp-content\/uploads\/sites\/4\/2021\/05\/PS-Peter-Strohkorb-close-portrait-shot-lores-1.jpg?resize=250%2C250&amp;ssl=1 250w, https:\/\/i0.wp.com\/top1.fm\/DailySalesTips\/wp-content\/uploads\/sites\/4\/2021\/05\/PS-Peter-Strohkorb-close-portrait-shot-lores-1.jpg?resize=200%2C200&amp;ssl=1 200w, https:\/\/i0.wp.com\/top1.fm\/DailySalesTips\/wp-content\/uploads\/sites\/4\/2021\/05\/PS-Peter-Strohkorb-close-portrait-shot-lores-1.jpg?zoom=2&amp;resize=150%2C150&amp;ssl=1 300w, https:\/\/i0.wp.com\/top1.fm\/DailySalesTips\/wp-content\/uploads\/sites\/4\/2021\/05\/PS-Peter-Strohkorb-close-portrait-shot-lores-1.jpg?zoom=3&amp;resize=150%2C150&amp;ssl=1 450w\" sizes=\"auto, (max-width: 150px) 100vw, 150px\" \/>&#8220;We need a value proposition that we can articulate within a few seconds that hits the mark and resonates with them and draws them into a conversation.&#8221; &#8211; Peter Strohkorb in today&#8217;s Tip 945<\/p>\n<p><strong>How do you intrigue and capture their imagination within a few seconds?\u00a0<\/strong><\/p>\n<p><a href=\"http:\/\/dailysales.tips\/945\/#disqus_thread\" target=\"_blank\" rel=\"noopener noreferrer\">Join the conversation below<\/a> and connect with Peter!<\/p>\n<p><a href=\"https:\/\/peterstrohkorb.com\/testimonials\" target=\"_blank\" rel=\"noopener\">Client Testimonials<\/a><br \/>\n<a href=\"https:\/\/pstrohkorb.agilecrm.com\/forms\/6113018244038656\" target=\"_blank\" rel=\"noopener\">Join the Sales Acceleration News<\/a><br \/>\n<a href=\"https:\/\/www.linkedin.com\/in\/peterstrohkorbsalesmarketing\/\" target=\"_blank\" rel=\"noopener\">Peter Strohkorb on LinkedIn<\/a><\/p>\n<p>Have feedback? Want to share a sales tip? Call or text the Sales Success Hotline: <strong>512-777-1442<\/strong> or Email: <strong>scott@top1.fm<\/strong><\/p>\n<p><iframe loading=\"lazy\" width=\"928\" height=\"522\" src=\"https:\/\/www.youtube.com\/embed\/3mAyixo64x0\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<h3>Transcript<\/h3>\n<p>Scott Ingram: You\u2019re listening to the Daily Sales Tips podcast and I\u2019m your host, Scott Ingram. Today\u2019s tip comes from Peter Strohkorb. After 20 years in leadership roles in multinational corporations, Peter couldn\u2019t stand the ineffective ways that businesses use to accelerate their sales. He set himself the task of offering solutions that deliver real results. Since 2011, he\u2019s helped clients to \u201cwin more sales, faster\u201d (which is his business motto). Here he is:<\/p>\n<p>Peter Strohkorb: Number three. A value proposition and a killer introduction. Now, a value proposition is not about how great we are, how about our products are, how great our services are. If we talk about we have this and we do that, and we have these clients, and we have these many employees, and we&#8217;re in these many locations, you customers will fall asleep before you even get to the end of the description. What they&#8217;re interested in really is what&#8217;s in it for me. You think about it. You reach out to a Senior Executive who&#8217;s got all sorts of things in our mind, who&#8217;s super busy, and you&#8217;re expecting them to listen to what you have instead of what&#8217;s in it for them. You know, within 10, 20, 30 seconds, they will make up their mind whether you&#8217;re worth spending more time with or not. And if within there&#8217;s 10, 20, 30 seconds, you have still not finished talking about yourself. They will lose interest and they&#8217;ll lose patience. So the challenge is to intrigue and capture their imagination within the first 10, 20, 30 seconds. You do that with your seller introduction line that doesn&#8217;t talk about you. It just talks about what&#8217;s in it for them. So we need a value proposition that we can articulate within a few seconds that hits the mark and resonates with them and draws them into a conversation. We want them to lean forward and say, &#8220;That sounds interesting. Tell me more. How can you do that?&#8221; Think about it.<\/p>\n<p>Scott Ingram: If you\u2019ll click over to <a href=\"http:\/\/DailySales.Tips\/945\" target=\"_blank\" rel=\"noopener\">DailySales.Tips\/945<\/a> we\u2019ll have links for you to connect with Peter and the video version of this tip.<\/p>\n<p>Once you\u2019ve checked that out, be sure to come back tomorrow for another great sales tip. Thanks for listening!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#8220;We need a value proposition that we can articulate within a few seconds that hits the mark and resonates with them and draws them into a conversation.&#8221; &#8211; Peter Strohkorb in today&#8217;s Tip 945 How do you intrigue and capture their imagination within a few seconds?\u00a0 Join the conversation below and connect with Peter! Client&#8230;<\/p>\n","protected":false},"author":2,"featured_media":4291,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"content-sidebar","footnotes":""},"categories":[40],"tags":[],"class_list":{"0":"post-4134","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-daily-sales-tips","8":"entry"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Sales Tip 945: A Unique Value Proposition and Killer Introduction - Peter Strohkorb - Daily Sales Tips<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/top1.fm\/DailySalesTips\/sales-tip-945-a-unique-value-proposition-and-killer-introduction-peter-strohkorb\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sales Tip 945: A Unique Value Proposition and Killer Introduction - Peter Strohkorb - Daily Sales Tips\" \/>\n<meta property=\"og:description\" content=\"&#8220;We need a value proposition that we can articulate within a few seconds that hits the mark and resonates with them and draws them into a conversation.&#8221; &#8211; Peter Strohkorb in today&#8217;s Tip 945 How do you intrigue and capture their imagination within a few seconds?\u00a0 Join the conversation below and connect with Peter! 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