{"id":6867,"date":"2025-01-16T04:30:24","date_gmt":"2025-01-16T10:30:24","guid":{"rendered":"https:\/\/top1.fm\/DailySalesTips\/?p=6867"},"modified":"2025-01-15T15:50:09","modified_gmt":"2025-01-15T21:50:09","slug":"sales-tip-1868-so-what-jacquelyn-nicholson","status":"publish","type":"post","link":"https:\/\/top1.fm\/DailySalesTips\/sales-tip-1868-so-what-jacquelyn-nicholson\/","title":{"rendered":"Sales Tip 1868: So What? – Jacquelyn Nicholson"},"content":{"rendered":"

\"\"“I find that that’s really a deadly mistake that sales professionals can make is going on and on.<\/span>” – Jacquelyn Nicholson in today’s Tip 1868<\/p>\n

<\/a><\/a>Jacquelyn Nicholson on LinkedIn<\/a>
\nJacquelyn Nicholson on Sales Success Stories Interview<\/a>
\nSubmit a Sales Tip<\/a><\/p>\n

Have feedback? Want to share a sales tip? Email: scott@top1.fm<\/strong><\/p>\n

Transcript<\/h3>\n
\n

Scott Ingram:<\/b> You’re listening to the Daily Sales Tips podcast and I’m your host, Scott Ingram. Today we\u2019ve got another Throwback Thursday clip. This one is from my OG interview with Jacquelyn Nicholson in episode 8 of the Sales Success Stories podcast. Listen to this:<\/p>\n

Jacquelyn Nicholson:<\/b> And then the last thing for me comes from the genesis of my career where I wasn’t always selling. Before this, I used to be the person sitting across from you, Mr. Seller, to buy something. And for me, it came down to something I call so what. So I would sit there and I would listen to these vendors coming in to talk to me endlessly. And it was really to the point where I was sitting there as they blathered on and on and on about how fantastic their product or their service was. And I just thinking,<\/span> so what? Do you even know what I do? Do you even know what’s important to me? And so for me, I find that that’s really a deadly mistake that sales professionals can make is going on and on. And so I try to always think about what is the so what or the what’s in it for me factor for the prospective customer as well.<\/p>\n

Scott Ingram:<\/b>\u00a0For links to connect with Jacquelyn and to this full original interview, just click over to DailySales.Tips\/1868. Once you\u2019ve done that, be sure to come back for another great sales tip. Thanks for listening!<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

“I find that that’s really a deadly mistake that sales professionals can make is going on and on.” – Jacquelyn Nicholson in today’s Tip 1868 Jacquelyn Nicholson on LinkedIn Jacquelyn Nicholson on Sales Success Stories Interview Submit a Sales Tip Have feedback? Want to share a sales tip? Email: scott@top1.fm Transcript Scott Ingram: You’re listening…<\/p>\n","protected":false},"author":2,"featured_media":6869,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"content-sidebar","footnotes":""},"categories":[40],"tags":[],"class_list":{"0":"post-6867","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-daily-sales-tips","8":"entry"},"yoast_head":"\nSales Tip 1868: So What? - Jacquelyn Nicholson - Daily Sales Tips<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/top1.fm\/DailySalesTips\/sales-tip-1868-so-what-jacquelyn-nicholson\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sales Tip 1868: So What? - Jacquelyn Nicholson - Daily Sales Tips\" \/>\n<meta property=\"og:description\" content=\"“I find that that’s really a deadly mistake that sales professionals can make is going on and on.” – Jacquelyn Nicholson in today’s Tip 1868 Jacquelyn Nicholson on LinkedIn Jacquelyn Nicholson on Sales Success Stories Interview Submit a Sales Tip Have feedback? 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