{"id":6887,"date":"2025-01-27T04:30:57","date_gmt":"2025-01-27T10:30:57","guid":{"rendered":"https:\/\/top1.fm\/DailySalesTips\/?p=6887"},"modified":"2025-01-25T15:39:40","modified_gmt":"2025-01-25T21:39:40","slug":"sales-tip-1875-purpose-driven-selling-the-secret-to-staying-on-track-meshell-baker","status":"publish","type":"post","link":"https:\/\/top1.fm\/DailySalesTips\/sales-tip-1875-purpose-driven-selling-the-secret-to-staying-on-track-meshell-baker\/","title":{"rendered":"Sales Tip 1875: Purpose-Driven Selling The Secret to Staying on Track &#8211; Meshell Baker"},"content":{"rendered":"<p data-wp-editing=\"1\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/top1.fm\/DailySalesTips\/wp-content\/uploads\/sites\/4\/2022\/05\/Meshell-Baker-headshot-e1657510675402-150x150.jpeg?resize=150%2C150&#038;ssl=1\" alt=\"\" width=\"150\" height=\"150\" class=\"alignright wp-image-5262 size-thumbnail\" srcset=\"https:\/\/i0.wp.com\/top1.fm\/DailySalesTips\/wp-content\/uploads\/sites\/4\/2022\/05\/Meshell-Baker-headshot-e1657510675402.jpeg?resize=150%2C150&amp;ssl=1 150w, https:\/\/i0.wp.com\/top1.fm\/DailySalesTips\/wp-content\/uploads\/sites\/4\/2022\/05\/Meshell-Baker-headshot-e1657510675402.jpeg?resize=100%2C100&amp;ssl=1 100w, https:\/\/i0.wp.com\/top1.fm\/DailySalesTips\/wp-content\/uploads\/sites\/4\/2022\/05\/Meshell-Baker-headshot-e1657510675402.jpeg?resize=250%2C250&amp;ssl=1 250w, https:\/\/i0.wp.com\/top1.fm\/DailySalesTips\/wp-content\/uploads\/sites\/4\/2022\/05\/Meshell-Baker-headshot-e1657510675402.jpeg?resize=200%2C200&amp;ssl=1 200w, https:\/\/i0.wp.com\/top1.fm\/DailySalesTips\/wp-content\/uploads\/sites\/4\/2022\/05\/Meshell-Baker-headshot-e1657510675402.jpeg?zoom=2&amp;resize=150%2C150&amp;ssl=1 300w, https:\/\/i0.wp.com\/top1.fm\/DailySalesTips\/wp-content\/uploads\/sites\/4\/2022\/05\/Meshell-Baker-headshot-e1657510675402.jpeg?zoom=3&amp;resize=150%2C150&amp;ssl=1 450w\" sizes=\"auto, (max-width: 150px) 100vw, 150px\" \/><span>&#8220;Purpose isn&#8217;t just a buzzword, it&#8217;s your North Star.&#8221; &#8211; Meshell Baker in today&#8217;s Tip 1875<\/span><\/p>\n<p><a href=\"https:\/\/www.linkedin.com\/in\/meshellrbaker\" target=\"_blank\" rel=\"noopener\">Meshell Baker on LinkedIn<\/a><br \/>\n<a href=\"http:\/\/www.youtube.com\/c\/MeshellRBaker\" target=\"_blank\" rel=\"noopener\">Meshell Baker on Youtube<\/a><br \/>\n<a href=\"https:\/\/www.facebook.com\/MeshellRBaker\" target=\"_blank\" rel=\"noopener\">Meshell Baker on Facebook<\/a><br \/>\n<a href=\"https:\/\/meshellrbaker.com\/email-subscribe\/\" target=\"_blank\" rel=\"noopener\">Subscribe to Meshell&#8217;s Mailing List<\/a><br \/>\n<a href=\"http:\/\/dailysales.tips\/submit\" target=\"_blank\" rel=\"noopener\">Submit a Sales Tip<\/a><\/p>\n<p>Have feedback? Want to share a sales tip? Email: <strong>scott@top1.fm<\/strong><\/p>\n<h3>Transcript<\/h3>\n<div id=\":11w\" class=\"Am aiL Al editable LW-avf tS-tW tS-tY\" hidefocus=\"true\" aria-label=\"Message Body\" writingsuggestions=\"false\" g_editable=\"true\" role=\"textbox\" aria-multiline=\"true\" contenteditable=\"true\" spellcheck=\"false\" aria-owns=\":17f\" aria-controls=\":17f\" aria-expanded=\"false\" tabindex=\"1\">\n<div id=\":u6\" class=\"Am aiL Al editable LW-avf tS-tW tS-tY\" hidefocus=\"true\" aria-label=\"Message Body\" writingsuggestions=\"false\" g_editable=\"true\" role=\"textbox\" aria-multiline=\"true\" contenteditable=\"true\" spellcheck=\"false\" aria-owns=\":wv\" aria-controls=\":wv\" jsaction=\"input:.CLIENT\" aria-expanded=\"false\" tabindex=\"1\">\n<div id=\":r4\" class=\"Am aiL Al editable LW-avf tS-tW tS-tY\" hidefocus=\"true\" aria-label=\"Message Body\" writingsuggestions=\"false\" g_editable=\"true\" role=\"textbox\" aria-multiline=\"true\" contenteditable=\"true\" spellcheck=\"false\" aria-owns=\":tm\" aria-controls=\":tm\" aria-expanded=\"false\" tabindex=\"1\">\n<div id=\":qp\" class=\"Am aiL Al editable LW-avf tS-tW tS-tY\" hidefocus=\"true\" aria-label=\"Message Body\" writingsuggestions=\"false\" g_editable=\"true\" role=\"textbox\" aria-multiline=\"true\" contenteditable=\"true\" spellcheck=\"false\" aria-owns=\":t7\" aria-controls=\":t7\" aria-expanded=\"false\" tabindex=\"1\">\n<div id=\":qf\" class=\"Am aiL Al editable LW-avf tS-tW tS-tY\" hidefocus=\"true\" aria-label=\"Message Body\" writingsuggestions=\"false\" g_editable=\"true\" role=\"textbox\" aria-multiline=\"true\" contenteditable=\"true\" spellcheck=\"false\" aria-owns=\":sx\" aria-controls=\":sx\" aria-expanded=\"false\" tabindex=\"1\">\n<div id=\":tp\" class=\"Am aiL Al editable LW-avf tS-tW tS-tY\" hidefocus=\"true\" aria-label=\"Message Body\" writingsuggestions=\"false\" g_editable=\"true\" role=\"textbox\" aria-multiline=\"true\" contenteditable=\"true\" spellcheck=\"false\" aria-owns=\":w7\" aria-controls=\":w7\" aria-expanded=\"false\" tabindex=\"1\">\n<div id=\":tf\" class=\"Am aiL Al editable LW-avf tS-tW tS-tY\" hidefocus=\"true\" aria-label=\"Message Body\" writingsuggestions=\"false\" g_editable=\"true\" role=\"textbox\" aria-multiline=\"true\" contenteditable=\"true\" spellcheck=\"false\" aria-owns=\":vx\" aria-controls=\":vx\" aria-expanded=\"false\" tabindex=\"1\">\n<div id=\":qj\" class=\"Am aiL Al editable LW-avf tS-tW tS-tY\" hidefocus=\"true\" aria-label=\"Message Body\" writingsuggestions=\"false\" g_editable=\"true\" role=\"textbox\" aria-multiline=\"true\" contenteditable=\"true\" spellcheck=\"false\" aria-owns=\":t1\" aria-controls=\":t1\" aria-expanded=\"false\" tabindex=\"1\">\n<div id=\":re\" class=\"Am aiL Al editable LW-avf tS-tW tS-tY\" hidefocus=\"true\" aria-label=\"Message Body\" writingsuggestions=\"false\" g_editable=\"true\" role=\"textbox\" aria-multiline=\"true\" contenteditable=\"true\" spellcheck=\"false\" aria-owns=\":tw\" aria-controls=\":tw\" aria-expanded=\"false\" tabindex=\"1\">\n<div id=\":rb\" class=\"Am aiL Al editable LW-avf tS-tW tS-tY\" hidefocus=\"true\" aria-label=\"Message Body\" writingsuggestions=\"false\" g_editable=\"true\" role=\"textbox\" aria-multiline=\"true\" contenteditable=\"true\" spellcheck=\"false\" jsaction=\"uLRpAf:.CLIENT;yGfh2c:.CLIENT;utQure:.CLIENT;input:.CLIENT\" aria-owns=\":u0\" aria-controls=\":u0\" aria-expanded=\"false\" tabindex=\"1\">\n<div id=\":19s\" class=\"Am aiL Al editable LW-avf tS-tW tS-tY\" hidefocus=\"true\" aria-label=\"Message Body\" writingsuggestions=\"false\" g_editable=\"true\" role=\"textbox\" aria-multiline=\"true\" contenteditable=\"true\" itacorner=\"6,7:1,1,0,0\" spellcheck=\"false\" aria-owns=\":1c7\" aria-controls=\":1c7\" aria-expanded=\"false\" tabindex=\"1\">\n<p><b>Scott Ingram:\u00a0<\/b>You\u2019re listening to the Daily Sales Tips podcast and I\u2019m your host, Scott Ingram. Today\u2019s tip comes from Meshell Baker, our favorite sales confidence igniter and authentic selling crusader. Here she is:<\/p>\n<p><b>Meshell Baker: <\/b>Have you ever found yourself going through the motions, wondering why the spark in your work seems to have fizzled out? Here&#8217;s a truth bomb. You don&#8217;t know what you don&#8217;t know. And if you don&#8217;t know your purpose, you&#8217;re driving blind. I want you to imagine trying to inspire confidence in a client when you&#8217;re unsure why you&#8217;re in the driver&#8217;s seat to begin with. So let&#8217;s change this. Today it&#8217;s time to talk about something that isn&#8217;t just a feel good concept. It&#8217;s fuel for everything you do in sales. Knowing your purpose Studies show that people who are purpose driven are 42% more likely to feel engaged and fulfilled at work Knowledge.<\/p>\n<p>This is Harvard Business Review. And we also know engagement fuels productivity, which is the key to hitting those sales numbers consistently. And here&#8217;s another kicker. You cannot motivate or inspire yourself or your clients from a place of unknowing. Your purpose acts like a gps. Without it, every decision feels uncertain and every setback feels like a roadblock. But when you know your why, it becomes much easier to measure if you&#8217;re on the right track. Now let me break this down with three key takeaways to help you discover or rediscover your purpose in sales.<\/p>\n<p>Number one, Define your why. Purpose isn&#8217;t just about hitting quotas. It&#8217;s about understanding the impact you want to create. Simon Sinek&#8217;s bestseller Start with why outlines this. Be beautifully ask yourself, why do I want to do what I do? What&#8217;s the bigger picture behind my sales calls, emails and pitches? When your why is clear, even the hardest days feel meaningful. Number two, Align purpose with actions. Purpose without actions is just a dream. Research from Deloitte reveals that employees who seek their personal values reflected in their work are 63% more productive.\u00a0 Take some time to evaluate. Are your daily tasks aligned with your purpose? If not, what can you change? 3. Inspire through purpose when you&#8217;re clear on your purpose, it&#8217;s contagious. Clients can sense authenticity. A Salesforce study found that 89% of customers are more likely to trust a salesperson who shows genuine care and clarity in their communication. The more you lean into your purpose, the easier it becomes to create those meaningful trust based relationships. Now here&#8217;s something from Gallup Poll found that employees who feel connected to purpose are three times more likely to stay committed, committed to their goals, and achieve consistent results. Purpose driven professionals also report higher resilience in the face of rejection, and that&#8217;s something every salesperson needs to master.<\/p>\n<p>So what can you do today? Well, start by taking 10 minutes to write a purpose statement. Write down in one sentence that captures why you do what you do and how it impacts your clients. Here&#8217;s an example. I help my clients find innovative solutions to simplify their lives and achieve their goals. I want you to keep this statement visible on your desk, on your phone, somewhere where you can see it on your wall, and revisit it before every meeting or sales call. This quick reset will refocus your energy and confidence. Now purpose. Remember, purpose isn&#8217;t just a buzzword, it&#8217;s your North Star.<\/p>\n<p>When you know your purpose, you sell with convict. Connect authentically and you inspire trust. So don&#8217;t just go through the motions. Take time today to get in the know and watch how it transforms your sales game. And remember, knowing your purpose doesn&#8217;t just keep you on track and ensures you&#8217;re on the right one. Stay purpose driven and I&#8217;ll see you on the top. And have a great day.<\/p>\n<p><b>Scott Ingram:\u00a0<\/b>For more from Meshell, just click over to <a href=\"http:\/\/dailysales.tips\/\" class=\"gmail-notion-link-token gmail-notion-focusable-token gmail-notion-enable-hover\" rel=\"noopener noreferrer\" tabindex=\"0\"><span class=\"gmail-link-annotation-unknown-block-id--964223250\">DailySales.Tips<\/span><\/a>\/1875 Once you\u2019ve clicked over there, be sure to click back here for another great sales tip. Thanks for listening!<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>&#8220;Purpose isn&#8217;t just a buzzword, it&#8217;s your North Star.&#8221; &#8211; Meshell Baker in today&#8217;s Tip 1875 Meshell Baker on LinkedIn Meshell Baker on Youtube Meshell Baker on Facebook Subscribe to Meshell&#8217;s Mailing List Submit a Sales Tip Have feedback? Want to share a sales tip? Email: scott@top1.fm Transcript Scott Ingram:\u00a0You\u2019re listening to the Daily Sales&#8230;<\/p>\n","protected":false},"author":2,"featured_media":5262,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"content-sidebar","footnotes":""},"categories":[40],"tags":[],"class_list":{"0":"post-6887","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-daily-sales-tips","8":"entry"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Sales Tip 1875: Purpose-Driven Selling The Secret to Staying on Track - Meshell Baker - Daily Sales Tips<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/top1.fm\/DailySalesTips\/sales-tip-1875-purpose-driven-selling-the-secret-to-staying-on-track-meshell-baker\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sales Tip 1875: Purpose-Driven Selling The Secret to Staying on Track - Meshell Baker - Daily Sales Tips\" \/>\n<meta property=\"og:description\" content=\"&#8220;Purpose isn&#8217;t just a buzzword, it&#8217;s your North Star.&#8221; &#8211; Meshell Baker in today&#8217;s Tip 1875 Meshell Baker on LinkedIn Meshell Baker on Youtube Meshell Baker on Facebook Subscribe to Meshell&#8217;s Mailing List Submit a Sales Tip Have feedback? Want to share a sales tip? Email: scott@top1.fm Transcript Scott Ingram:\u00a0You\u2019re listening to the Daily Sales...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/top1.fm\/DailySalesTips\/sales-tip-1875-purpose-driven-selling-the-secret-to-staying-on-track-meshell-baker\/\" \/>\n<meta property=\"og:site_name\" content=\"Daily Sales Tips\" \/>\n<meta property=\"article:published_time\" content=\"2025-01-27T10:30:57+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-01-25T21:39:40+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/i0.wp.com\/top1.fm\/DailySalesTips\/wp-content\/uploads\/sites\/4\/2022\/05\/Meshell-Baker-headshot-e1657510675402.jpeg?fit=1296%2C1190&ssl=1\" \/>\n\t<meta property=\"og:image:width\" content=\"1296\" \/>\n\t<meta property=\"og:image:height\" content=\"1190\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Scott Ingram\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@ScottIngram\" \/>\n<meta name=\"twitter:site\" content=\"@DailySales_Tips\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Scott Ingram\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/top1.fm\/DailySalesTips\/sales-tip-1875-purpose-driven-selling-the-secret-to-staying-on-track-meshell-baker\/\",\"url\":\"https:\/\/top1.fm\/DailySalesTips\/sales-tip-1875-purpose-driven-selling-the-secret-to-staying-on-track-meshell-baker\/\",\"name\":\"Sales Tip 1875: Purpose-Driven Selling The Secret to Staying on Track - Meshell Baker - Daily Sales Tips\",\"isPartOf\":{\"@id\":\"https:\/\/top1.fm\/DailySalesTips\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/top1.fm\/DailySalesTips\/sales-tip-1875-purpose-driven-selling-the-secret-to-staying-on-track-meshell-baker\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/top1.fm\/DailySalesTips\/sales-tip-1875-purpose-driven-selling-the-secret-to-staying-on-track-meshell-baker\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/i0.wp.com\/top1.fm\/DailySalesTips\/wp-content\/uploads\/sites\/4\/2022\/05\/Meshell-Baker-headshot-e1657510675402.jpeg?fit=1296%2C1190&ssl=1\",\"datePublished\":\"2025-01-27T10:30:57+00:00\",\"dateModified\":\"2025-01-25T21:39:40+00:00\",\"author\":{\"@id\":\"https:\/\/top1.fm\/DailySalesTips\/#\/schema\/person\/269f371a9450426541cdda80397a8548\"},\"breadcrumb\":{\"@id\":\"https:\/\/top1.fm\/DailySalesTips\/sales-tip-1875-purpose-driven-selling-the-secret-to-staying-on-track-meshell-baker\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/top1.fm\/DailySalesTips\/sales-tip-1875-purpose-driven-selling-the-secret-to-staying-on-track-meshell-baker\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/top1.fm\/DailySalesTips\/sales-tip-1875-purpose-driven-selling-the-secret-to-staying-on-track-meshell-baker\/#primaryimage\",\"url\":\"https:\/\/i0.wp.com\/top1.fm\/DailySalesTips\/wp-content\/uploads\/sites\/4\/2022\/05\/Meshell-Baker-headshot-e1657510675402.jpeg?fit=1296%2C1190&ssl=1\",\"contentUrl\":\"https:\/\/i0.wp.com\/top1.fm\/DailySalesTips\/wp-content\/uploads\/sites\/4\/2022\/05\/Meshell-Baker-headshot-e1657510675402.jpeg?fit=1296%2C1190&ssl=1\",\"width\":1296,\"height\":1190},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/top1.fm\/DailySalesTips\/sales-tip-1875-purpose-driven-selling-the-secret-to-staying-on-track-meshell-baker\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/top1.fm\/DailySalesTips\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Sales Tip 1875: Purpose-Driven Selling The Secret to Staying on Track &#8211; Meshell Baker\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/top1.fm\/DailySalesTips\/#website\",\"url\":\"https:\/\/top1.fm\/DailySalesTips\/\",\"name\":\"Daily Sales Tips\",\"description\":\"A Daily Podcast and Blog for B2B Sales Professionals\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/top1.fm\/DailySalesTips\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/top1.fm\/DailySalesTips\/#\/schema\/person\/269f371a9450426541cdda80397a8548\",\"name\":\"Scott Ingram\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/top1.fm\/DailySalesTips\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/b608fbca687fcf4fc5d4d70f1be7f0093166028da70809b0d79cf63e7fd52865?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/b608fbca687fcf4fc5d4d70f1be7f0093166028da70809b0d79cf63e7fd52865?s=96&d=mm&r=g\",\"caption\":\"Scott Ingram\"},\"sameAs\":[\"https:\/\/top1.fm\",\"https:\/\/x.com\/ScottIngram\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Sales Tip 1875: Purpose-Driven Selling The Secret to Staying on Track - Meshell Baker - Daily Sales Tips","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/top1.fm\/DailySalesTips\/sales-tip-1875-purpose-driven-selling-the-secret-to-staying-on-track-meshell-baker\/","og_locale":"en_US","og_type":"article","og_title":"Sales Tip 1875: Purpose-Driven Selling The Secret to Staying on Track - Meshell Baker - Daily Sales Tips","og_description":"&#8220;Purpose isn&#8217;t just a buzzword, it&#8217;s your North Star.&#8221; &#8211; Meshell Baker in today&#8217;s Tip 1875 Meshell Baker on LinkedIn Meshell Baker on Youtube Meshell Baker on Facebook Subscribe to Meshell&#8217;s Mailing List Submit a Sales Tip Have feedback? Want to share a sales tip? Email: scott@top1.fm Transcript Scott Ingram:\u00a0You\u2019re listening to the Daily Sales...","og_url":"https:\/\/top1.fm\/DailySalesTips\/sales-tip-1875-purpose-driven-selling-the-secret-to-staying-on-track-meshell-baker\/","og_site_name":"Daily Sales Tips","article_published_time":"2025-01-27T10:30:57+00:00","article_modified_time":"2025-01-25T21:39:40+00:00","og_image":[{"width":1296,"height":1190,"url":"https:\/\/i0.wp.com\/top1.fm\/DailySalesTips\/wp-content\/uploads\/sites\/4\/2022\/05\/Meshell-Baker-headshot-e1657510675402.jpeg?fit=1296%2C1190&ssl=1","type":"image\/jpeg"}],"author":"Scott Ingram","twitter_card":"summary_large_image","twitter_creator":"@ScottIngram","twitter_site":"@DailySales_Tips","twitter_misc":{"Written by":"Scott Ingram","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/top1.fm\/DailySalesTips\/sales-tip-1875-purpose-driven-selling-the-secret-to-staying-on-track-meshell-baker\/","url":"https:\/\/top1.fm\/DailySalesTips\/sales-tip-1875-purpose-driven-selling-the-secret-to-staying-on-track-meshell-baker\/","name":"Sales Tip 1875: Purpose-Driven Selling The Secret to Staying on Track - Meshell Baker - Daily Sales Tips","isPartOf":{"@id":"https:\/\/top1.fm\/DailySalesTips\/#website"},"primaryImageOfPage":{"@id":"https:\/\/top1.fm\/DailySalesTips\/sales-tip-1875-purpose-driven-selling-the-secret-to-staying-on-track-meshell-baker\/#primaryimage"},"image":{"@id":"https:\/\/top1.fm\/DailySalesTips\/sales-tip-1875-purpose-driven-selling-the-secret-to-staying-on-track-meshell-baker\/#primaryimage"},"thumbnailUrl":"https:\/\/i0.wp.com\/top1.fm\/DailySalesTips\/wp-content\/uploads\/sites\/4\/2022\/05\/Meshell-Baker-headshot-e1657510675402.jpeg?fit=1296%2C1190&ssl=1","datePublished":"2025-01-27T10:30:57+00:00","dateModified":"2025-01-25T21:39:40+00:00","author":{"@id":"https:\/\/top1.fm\/DailySalesTips\/#\/schema\/person\/269f371a9450426541cdda80397a8548"},"breadcrumb":{"@id":"https:\/\/top1.fm\/DailySalesTips\/sales-tip-1875-purpose-driven-selling-the-secret-to-staying-on-track-meshell-baker\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/top1.fm\/DailySalesTips\/sales-tip-1875-purpose-driven-selling-the-secret-to-staying-on-track-meshell-baker\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/top1.fm\/DailySalesTips\/sales-tip-1875-purpose-driven-selling-the-secret-to-staying-on-track-meshell-baker\/#primaryimage","url":"https:\/\/i0.wp.com\/top1.fm\/DailySalesTips\/wp-content\/uploads\/sites\/4\/2022\/05\/Meshell-Baker-headshot-e1657510675402.jpeg?fit=1296%2C1190&ssl=1","contentUrl":"https:\/\/i0.wp.com\/top1.fm\/DailySalesTips\/wp-content\/uploads\/sites\/4\/2022\/05\/Meshell-Baker-headshot-e1657510675402.jpeg?fit=1296%2C1190&ssl=1","width":1296,"height":1190},{"@type":"BreadcrumbList","@id":"https:\/\/top1.fm\/DailySalesTips\/sales-tip-1875-purpose-driven-selling-the-secret-to-staying-on-track-meshell-baker\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/top1.fm\/DailySalesTips\/"},{"@type":"ListItem","position":2,"name":"Sales Tip 1875: Purpose-Driven Selling The Secret to Staying on Track &#8211; Meshell Baker"}]},{"@type":"WebSite","@id":"https:\/\/top1.fm\/DailySalesTips\/#website","url":"https:\/\/top1.fm\/DailySalesTips\/","name":"Daily Sales Tips","description":"A Daily Podcast and Blog for B2B Sales Professionals","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/top1.fm\/DailySalesTips\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/top1.fm\/DailySalesTips\/#\/schema\/person\/269f371a9450426541cdda80397a8548","name":"Scott Ingram","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/top1.fm\/DailySalesTips\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/b608fbca687fcf4fc5d4d70f1be7f0093166028da70809b0d79cf63e7fd52865?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/b608fbca687fcf4fc5d4d70f1be7f0093166028da70809b0d79cf63e7fd52865?s=96&d=mm&r=g","caption":"Scott Ingram"},"sameAs":["https:\/\/top1.fm","https:\/\/x.com\/ScottIngram"]}]}},"jetpack_featured_media_url":"https:\/\/i0.wp.com\/top1.fm\/DailySalesTips\/wp-content\/uploads\/sites\/4\/2022\/05\/Meshell-Baker-headshot-e1657510675402.jpeg?fit=1296%2C1190&ssl=1","_links":{"self":[{"href":"https:\/\/top1.fm\/DailySalesTips\/wp-json\/wp\/v2\/posts\/6887","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/top1.fm\/DailySalesTips\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/top1.fm\/DailySalesTips\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/top1.fm\/DailySalesTips\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/top1.fm\/DailySalesTips\/wp-json\/wp\/v2\/comments?post=6887"}],"version-history":[{"count":0,"href":"https:\/\/top1.fm\/DailySalesTips\/wp-json\/wp\/v2\/posts\/6887\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/top1.fm\/DailySalesTips\/wp-json\/wp\/v2\/media\/5262"}],"wp:attachment":[{"href":"https:\/\/top1.fm\/DailySalesTips\/wp-json\/wp\/v2\/media?parent=6887"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/top1.fm\/DailySalesTips\/wp-json\/wp\/v2\/categories?post=6887"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/top1.fm\/DailySalesTips\/wp-json\/wp\/v2\/tags?post=6887"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}