“If you can follow up with different value-added information that will help them increase their revenue, then they’re more likely to want to continue the contact.” – Jammie Wong in today’s Tip 1169
Do you follow up?
Join the conversation below and learn more about Jammie!
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Scott Ingram: You’re listening to the Daily Sales Tips podcast and I’m your host, Scott Ingram. Today’s tip comes from Jammie Wong. Jammie has over 20 years of experience in the HVAC/Construction industry. She increased the sales of one company by 40% and helped another startup build out their service department by selling over $1.5 million. She now works and trains other people and companies to attain the same results. Here she is:
Jammie Wong: Hello, my name is Jammie Wong. I am a sales trainer, coach, and speaker. Today I wanted to give you a sales technique which helped me sell over $1.5 million in HVAC equipment and services and that one sales technique is follow-up.
Now, the definition of follow-up is a continuation or repetition of something that has already been started or done. Meaning once you make the initial contact with a potential customer. You got to continue it by continually following up. And a lot of people think that you just keep doing the same thing but that is not how a true follow-up technique works. You need to become more creative and you need to be consistent and do it daily. Right?
So you need to find different ways to get in contact with the customer versus continually doing it just via email. I would recommend, if possible, sending them a text, sending them an email, but with something that will interest them. Sending them an article or a blog or contacting them through their social network. Right? Either Facebook, Instagram, or their LinkedIn profile, and just giving them information that will help support them, that will help their business grow because every customer wants more revenue.
So if you can follow up with different value-added information that will help them increase their revenue, then they’re more likely to want to continue the contact. Right? To want to get in contact with you, be more open when you start visiting them in person, which is another technique, that is the number one technique I would recommend. If at all possible, if you can meet them in person, then that is a key point to help you advance your business.
So I learned follow-up techniques from Grant Cardone and he has so much like over 150 techniques that I’ve learned. He has a 30-day process, a 60, even an 18-month process. And it’s all different. So what he teaches is that you need to be committed to your follow-up on your customers, and not only our customers that you want for future clients, but also the ones that you’ve sold, ones that unsold, orphan customers. You can use so much different avenues to get in touch with people. And it is an amazing technique if you do it right. If you’re consistent and you do it on a daily basis. So if you want more information on that, let me know. Thanks for listening.
Scott Ingram: For links to connect with Jammie and to get a copy of her free ebook “Tired of Missing Sales.” Just click over to DailySales.Tips/1169. Once you’ve done that, be sure to come right back for another great sales tip. Thanks for listening!