“Your relationships are going to make all the difference when it comes to opening doors and creating opportunities as the effectiveness of outbound continues to decline.” – Scott Ingram in today’s Tip 1559
How will you invest in building relationships?
Join the conversation below and share your thoughts!
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Transcript
Scott Ingram: You’re listening to the Daily Sales Tips podcast and I’m your host, Scott Ingram. Last week at our Basecamp Retreat event with the Sales Success Community we talked a lot about ChatGPT, AI, and the future of sales with some massive contributions from Lisa Palmer who’s just finishing her PhD in Artificial Intelligence and who will also be presenting on Supercharging Your Sales with ChatGPT and other AI Tools in our June 9th webinar series – links to register at DailySales.Tips/1559, but I digress.
My biggest takeaway personally is that while we need to continue to experiment with these tools and learn how to augment and enhance our own abilities, the most important differentiator long term is going to be relationships.
I think relationship selling has gotten a bad rap over the last 10 years or so, primarily because of a lot of people misunderstanding The Challenger Sale. I won’t get into that, but your relationships are going to make all the difference when it comes to opening doors and creating opportunities as the effectiveness of outbound continues to decline.
Even with AI-powered insights in your deal cycles, it’s going to be your ability to connect human to human with the individual stakeholders in a deal cycle that’s going to help you and your solution stand out. Your future career prospects are going to be most impacted by the network and the reputation you’ve built along the way. Nothing is going to replace human-to-human relationships even though the capabilities of AI will likely be beyond what you can currently conceive of over a 5 to 10-year timeframe.
So how will you invest in building those relationships? How can you build upon the relationships you already have with your colleagues and peers inside your organization, with your customers, in your industry and within the broader sales community?
The time to make those investments in your future is now.
You can also keep coming back here for more tactical tips to do just that, but in the meantime, make sure you click over to DailySales.Tips/1559 and sign up for the webinar series where you can learn from Lisa Palmer, Jamal Reimer, Ian Koniak, Melissa Gaglione, Steve Heroux, and David Weiss.
It’s the best content lineup I’ve put together since the last Summit and it’s free thanks to some amazing sponsors. DailySales.Tips/1559. Once you’ve clicked over there, be sure to click back here for another great sales tip. Thanks for listening!