Sales Tip #5 comes from Jeffrey Gitomer as he talks about differentiation and laughing at your quota
How do you differentiate yourself and your value? Join the discussion below and win one of two copies of Jeffrey’s new book: Sales Manifesto
The two most differentiated (highly voted) commenters as of 2/24/19 will win. Please see our book giveaway guidelines for details.
Connect with Jeffrey:
Gitomer on LinkedIn
Gitomer on Facebook
Gitomer on Twitter
Gitomer on Instagram
Gitomer on YouTube
Transcript
Scott Ingram: Welcome to today’s edition of the Daily Sales Tips Podcast, I’m your host, Scott Ingram, and today’s tip comes from Jeffrey Gitomer. If you’ve been in sales for any length of time you probably already know who Jeffrey is and have likely read at least one of his over a dozen, so let’s get right to it:
Jeffrey Gitomer: Hi, my name is Jeffrey Gitomer. You may know me as the author of The Little Red Book of Selling. Best selling sales book of all time, but you may not know that I just completed the Sales Manifesto. A book available on Amazon. Go get it now. Here’s why. There are about a thousand tips inside that book. Things that will turn into money. Let me give you one of them. If customers perceive no differentiating value, they’ll compare price, and then buy price from anyone. Your ideas will differentiate you. Your demeanor will differentiate you, and your questions will certainly differentiate you. The questions are. Does your prospect perceive that you’re differentiating from others and is there a differentiation of value? Differentiate and sell. Do not differentiate and die… from the price. I want to share with you one final thing about the manifesto salesperson because you may want to become one. You may be wondering what is that manifesto salesperson like. It’s very simple. Weak salespeople look at quotas and become fearful. Mediocre salespeople look at quotas as a goal. Manifesto salespeople look at quotas… and laugh.
Scott Ingram: Well there you have it. Short and sweet. Go check out Jeffrey’s new book: Sales Manifesto
My question for you today is how are you differentiating yourself and your value? You can share your thoughts at Daily Sales Tip 5 where you’ll also find links to a variety of different ways to connect with Jeffrey as well as a link to Sales Manifesto. Jeffrey has offered to give away two copies of that book. We’ll give those to the two most differentiated answers in the discussion area based on those that are the highest rated by others after one month. So join the discussion, share your own thoughts and read and rate what others have to say at Daily Sales Tip 5
Come back tomorrow for a killer tip on leveraging voicemail.
Have a great day selling!