“Try to put yourself in your customer’s shoes every day and try to give them the most frictionless experience you can. ” – Chris McNeill in today’s Tip 962
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Scott Ingram: You’re listening to the Daily Sales Tips podcast and I’m your host, Scott Ingram. Today my buddy Chris McNeill an enterprise sales rep at Infinite Convergence Solutions is back with a simple and insightful tip. Here he is:
Chris McNeill: Selling can get complex. On both sides of the table, we have a million challenges and distractions that can get in the way of just getting a deal done. One of the best lessons I’ve ever learned about selling came when I first got started in this profession. I was agonizing over something I don’t remember what with an executive that I worked under, and he gave me this very simple tenant. He said, “Chris, just be easy to do business with. Don’t get so hung up on things that you don’t hear what your customers actually asking for.” That is stuck with me because I can apply it differently every single day. Is a prospect having trouble getting someone on the phone at a competitor’s business? Are they not getting the commercial terms that they’re after? Is my own process causing needless frictions? All these things might sound like small issues, but they make life unpleasant for our prospects and customers. I’ve learned that if I can just be a little easier to do business with the other guy, I’m usually able to win, even if I’m not the cheapest solution out there. So try to put yourself in your customer’s shoes every day and try to give them the most frictionless experience you can. That alone has won me some of the biggest contracts in my career, but I’m sure I can help you, too. And if you’re out there, Steven, thank you!
Once you’ve done that. Be sure to come back tomorrow for another great sales tip. Thanks for listening!