“There is a special technique that you can use to get another bite or two bites at the same cherry simply by playing it smart before you hand over the proposal to the customer and you lose control of the sales process.” – Peter Strohkorb in today’s Tip 1012
How do you use proposals to win the deal?
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Scott Ingram: You’re listening to the Daily Sales Tips podcast and I’m your host, Scott Ingram. Today’s tip comes from Peter Strohkorb. After 20 years in leadership roles in multinational corporations, Peter couldn’t stand the ineffective ways that businesses use to accelerate their sales. He set himself the task of offering solutions that deliver real results. Since 2011, he’s helped clients to “win more sales, faster” (which is his business motto). Here he is:
Peter Strohkorb: Point 7. How do we use proposals to win the deal? Of course, it’s going to be super important what goes into your proposals and you use a valid proposition and you look at your pricing and your T’s and C’s and everything. But what I’m talking about is how can you use the proposal process itself to engage even more deeply with your buyer and to maybe even get them to help you write your proposal. There is a special technique that you can use to get another bite or two bites at the same cherry simply by playing it smart before you hand over the proposal to the customer and you lose control of the sales process. Think about it.
Scott Ingram: If you’ll click over to DailySales.Tips/1012 we’ll have links for you to connect with Peter and the video version of this tip.
Once you’ve checked that out, be sure to come back tomorrow for another great sales tip. Thanks for listening!