
In this bonus episode of Sales Success Stories, host Scott Ingram interviews Jonathan Gardner, founder of the J. Gardner Group and seasoned procurement expert with experience at GM, Dell, Starbucks, and Albertsons. Jonathan provides a deep dive into procurement playbooks, revealing strategies and insights that top sales professionals can use to effectively counteract and leverage them. He shares his unique “gemstone” strategy, illustrating the balance between competitive and collaborative approaches in sourcing, and underscores the slow but meaningful evolution in procurement and sales tactics.
Jonathan recounts his career journey, offering invaluable lessons from high-stakes negotiations and strategic procurement decisions. He discusses the critical importance of personal courage and integrity in building win-win supplier relationships and explains the nuanced dynamics between procurement and sales, including pricing strategies, competitive analysis, and the impact of consultancies.
With a focus on actionable advice, Jonathan emphasizes the importance of building genuine relationships, gaining cross-functional experience, and understanding organizational priorities. Sales professionals will gain new perspectives on creating strategic advantage, dealing with procurement challenges, and driving successful outcomes.
Tune in to uncover these gems and more in this compelling conversation with Jonathan Gardner.
Resources mentioned:
J. Gardner Group
Jonathan Gardner on LinkedIn

In today’s bonus episode of the Sales Success Stories Podcast, Kaleigh reveals her blueprint for self-improvement, from harnessing a growth mindset, mastering fundamental skills, and leveraging free resources like Beck Holland’s “Flip the Script,” to the value of networking, mentorship, and ongoing personal development. Whether you’re transitioning between companies, adapting to new environments, or just looking to sharpen your sales acumen, this episode offers invaluable lessons on resilience, adaptability, and self-reliance.
In today’s bonus episode of the Sales Success Stories Podcast, we have an inspiring session lined up for you. Have you ever wondered what it takes to discover and become your #1 self in the dynamic world of sales? In this episode, we’ll dive deep into the concepts of personal growth, redefining success, and navigating professional highs and lows with resilience.
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Rob Morris is the top Large Enterprise Service Account Executive at Dell out of Nashville. Rob is a strategist at heart seeking to solve the new and evolving problems seen in the business world and beyond. His years as an intense competitor in soccer have given him an edge as a teammate, learner, and leader. He has a passion for working with people to achieve their goals along with mine.
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