Clip from Episode 1: #1 LinkedIn Account Executive – Mike Dudgeon:
My key theme is I don’t want to oversimplify this but you know I try to keep things simple so for me as you know every business has a process and so I always saw myself as almost this independent business within a greater company. It first starts with understanding that there’s going to be business drivers and there’s going to be business hurdles for clients that they’re dealing with. They want to take advantage of their drivers and they want to lower their barriers as much as possible so they can overcome them. So knowing that I can be active in the market place in terms of listening from clients but also the Internet is such a such a great trove of information that you can pretty much walk into a client and understand their problems to be able to least derive some insights both with what’s happening on the internet what’s happening with their business by talking to them. But also LinkedIn is a tremendous resource in terms of understanding insights about their business as well.
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More clips from Episode 1: #1 LinkedIn Account Executive – Mike Dudgeon:
Recognize your sales strengths
Enterprise account planning
Generating sales insights based on business drivers
Always work for a great sales leader
Mike Dudgeon on being LinkedIn’s Global AE of the Year
Mike’s Morning Routine
Dudgeon’s Information Diet
Sales Travel Tips
Process > Progress > Success
Internal Selling and Differentiating Yourself
Mike’s Challenge to improve your own sales results