I am a big advocate of ZoomInfo. Direct dials are crucial for us. We use Zoom Video as well for all of our conferences. DiscoverOrg to help navigate like company trees and really see who reports who for bigger companies as we make a big push to go upstream in the market. LinkedIn Sales Navigator to help you really figure out the people you need to talk to in the account based on their titles and really helps you sort quickly. I recently used. I’m going to the RSA Conference and we recently used Data Fox to help us pull the attendees, pull relvant people we need to speak to. We use Chorus internally as well to do call reviews. Pick up tidbits during our conversation with Account Executives. I think that’s about it for myself. I know we have a bunch of tech withing Outreach that we most likely use and may not be totally relevant to me. Those are definitely the ones I use most in my day to day.
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More clips from Episode 42: Sam Silverman – Top SDR at Outreach.io:
Being extremely personalized and leveraging sales automation in the right way
“most of my emails don’t get responses, but they lead to meetings via the phone”
Sequence examples: Using bumps to significantly increase response rates
Sam’s style is very very targeted and relies on a higher conversion rate
Finding great prospects using LinkedIn, DiscoverOrg and ZoomInfo
Sam’s sales tech stack (ZoomInfo, Zoom Video, DiscoverOrg, LinkedIn Sales Navigator, Data Fox, Chorus)
Prospecting: Get good at things people hate doing and things will go your way
The best AEs are the ones who prospect themselves even when they have a great SDR team
“You’re always going to have to prospect”