Clip from Episode 22: Top SDR – Florin Tatulea – Actionable Prospecting Tip to Get More Meetings:
How are you conducting those tests and determining what works best in your approach.
Yes so the main tool that we use for AB testing is a platform called SalesLoft. So it actually allows you to have different variations in the type of either let’s say subject line for an email or the content within that. And then you also have analytics around called times and when the highest connect rates are.
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