Clip from Episode 19 featuring Top Pharmaceutical Sales Rep – Christina Izokovic of Avion Pharmaceuticals:
Number three is to treat everyone with respect, and basically what I mean by that is make a total office call. My background, I am a registered nurse. I have been in the medical field for twelve years. My first sales job has been with Avion Pharmaceuticals, and my husband makes fun of me because he’s in sales as well and we’ve done lunches together. But when I go to a lunch, when I go to an office I treat every single person like they are the provider. It doesn’t matter if they’re at the front desk. If they are cleaning the bathrooms. If they’re the nursing assistant, the lab tech, the provider. Whoever it is. I talk to every single person and I make them feel special. I don’t want to be that pushy sales rep that’s just there for one reason. I want to be there to make a difference. I want to be there to make them feel good and I want to be there to be a resource. To educate them. My job is to help educate the nursing staff and the providers so that those patients can have the best care possible and the best products possible. But I think that starts with just making sure that I treat every single person in that office with respect, including those patients that come in.
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